Villanova Wins First-ever National Analytics Case Competition at Elon University Sponsored by HanesBrands
The company’s Champion brand challenged graduate and undergraduate students from 11 universities with real-world scenarios to test their analytics skills
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After a weekend of intense competition, a collegiate champion was crowned at the first-ever national analytics case competition held at
“Partnering with Champion always brings tremendous excitement to our campus,” said
In advance of the competition, teams were presented with a problem and data set that included historical Champion sales data. Based on this information, the teams were asked to develop estimated sales patterns and projected demand for 20 new products during a 13-week period, including a full analysis of the projected performance of the products.
“Analytics case competitions require a combination of technical analysis and business acumen that really test the teams’ ability to analyze complex real-world scenarios,” said
This marked the third year HanesBrands has sponsored an analytics case competition at Elon, but the first time the competition has been opened to other schools. Although most participants were majoring in fields closely associated with business analytics, the competition also featured students in computer science, accounting, statistics, finance, international business and more.
“The case competition demonstrated a level of student engagement that was second to none,” said
Each team gave a 15-minute presentation to a panel of judges on Saturday morning. Each was judged on the quality of the solution and whether they adequately addressed each of the questions presented; analytic methodology and modeling; delivery of presentation; and responses to questions from the judges. Based on the presentations, four teams were chosen to compete in the next round.
Finalists were given 2 ½ hours to solve a new problem. Using the 13-week projected demand data from round one, students were asked for a full evaluation of the starting inventory numbers for the 20 new products. The case competition winners were selected after presenting solutions to this problem on Saturday afternoon.
“Each of the finalists presented strong solutions that delivered real business insights relevant to Champion, and they did so without the business context of working on the brand day in and day out,” Martin said. “It was a true testament to the potential for data analytics.”
Since 1919, Champion has offered a full line of innovative athletic apparel for men and women including activewear, sweats, tees, sports bras, team uniforms and accessories. Champion uses innovative design and state-of-the-art product testing to ensure uncompromised quality and innovative apparel for our consumers. Champion Athleticwear can be purchased at department stores, sporting goods, specialty retailers, and at Champion.com. For more information, please contact us at 1-800-315-0563 or at Facebook.com/Champion, follow us on Twitter @Championusa or on Instagram @Champion.
Carole Crosslin: (336) 671-3704 (cell)
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